Marketing Data Categories
Marketing data will be grouped into four categories:
- Firm commercial and industrial accounts with usage information (one file, expected size approximately 25,000 accounts)
- Firm commercial and industrial accounts which allowed release of name/address information only, no usage history (one file, small)
- Residential accounts which allowed release of name/address information only, no usage history (one file, small)
- Residential accounts allowing release of name/address and historic usage information (multiple files, unsorted, approximately 25,000 records per file)
Files will be formatted for ease of use in simple tables or spreadsheets, and will be accompanied by an annotated record layout.
Usage history, provided on a best-efforts basis, will consist of the most recent 12 months of billed customer consumption in ccf. All usage reported will be for that customer at that service point. Hence, a new customer may show less than a year’s usage.
At the minimum, marketing files will contain a customer’s name, address, service point ID (for enrollment purposes), account number, rate, and if not restricted, gas consumption history.
Electronic files containing PGW customer data will be made available to accepted firm-pool suppliers via the Electronic Bulletin Board.